Many restaurants and food companies are still painfully slow in adopting digital marketing. You only have to pick up a local print publication to see the ad dollars that go into inefficient traditional marketing. Or a little competitive analysis on digital spend for restaurants, and food companies show that few are fully embracing digital marketing – leaving Restaurant SEO, Google Ads, Facebook Ads and Instagram advertising to their more digitally savvy competitors.… Read More
Choices – where to put your marketing budget is a common question with all our clients. Clients often ask us about Yelp advertising, whether they should allocate funds to it, and should they use Yelp over Google?
Below I go into a comparison between the two platforms to help you decide which is the better platform for you.… Read More
Do Google Ads Work for Restaurants?
Absolutely Google ads work. Remember this about Google – whether we’re talking about Google Ads or Google organic searches and SEO, no other marketing tactic provides your restaurant a constant stream of pre-qualified leads 24 hours a day, 7 days per week like Google.… Read More
The numbers are staggering – billions of people log onto Facebook daily, and Google sees more than 3.5 billion searches per day!
No other online platforms see anywhere near these kinds of numbers. The sheer volume is partly what makes each platform so valuable to you as an advertiser – your customers are on both of these platforms.… Read More