Never Miss a 39 Celsius Web Marketing Consulting Post

In the online marketing space, everybody loves the quick win. The shortcut. The "growth hack".

Salon and Spa Digital Marketing Articles

Stay up-to-date with the latest digital marketing tactics for your beauty salon or spa with our blog posts below. We have worked in the salon and spa niche for over 12 years and our posts below cover just some of those industry learnings.

Beauty Salon, Day Spa Digital Marketing, Digital Marketing, Mortgage Broker, Loan Originator Internet Marketing, Real Estate Internet Marketing, Restaurant Digital Marketing

Ditch the Guesswork: Building a Digital Marketing Strategy That Actually Works

Are you throwing money at digital marketing and not seeing the results you want? ...

Beauty Salon, Day Spa Digital Marketing, Digital Marketing, Restaurant Digital Marketing, Search Engine Marketing

🔍How to Calculate CAC (Customer Acquisition Cost), And Uncover Hidden Marketing Leaks ⚡

Are Your Marketing Dollars Vanishing? Discover the One Number That Can Save Your Business.Ever ...

Beauty Salon, Day Spa Digital Marketing, Digital Marketing, PPC, Search Engine Marketing

🤯 Website Redesign Slashed Google Ads Costs by 50%!! 📈 (Case Study)

Ever stumbled upon a website that makes you want to scream? You know the ...

Beauty Salon, Day Spa Digital Marketing, Digital Marketing, Mortgage Broker, Loan Originator Internet Marketing, Restaurant Digital Marketing

The SILENT Marketing & Advertising Business Killer (And How to STOP It!)

You're pouring your heart and soul into your business, but something's not clicking. Sales ...

Beauty Salon, Day Spa Digital Marketing, PPC, Search Engine Marketing

Google Ads For Beauty Salons – Hair Salons, Day Spas, Nail Salons, and Nail Bars

You're passionate about pampering your clients, but are you struggling to get new ones ...

Beauty Salon, Day Spa Digital Marketing, Digital Marketing, PPC

Is Advertising Worth it? How To Calculate the ROI of Advertising.

The majority of businesspeople, when asked this general question, will respond, yes, advertising is ...

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:first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-195e882bc11"]{font-size:19px !important;}[data-css="tve-u-195e882bc11"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}:not(#tve) [data-css="tve-u-195e896e493"] li{margin-bottom:4px !important;}[data-css="tve-u-195e896e493"]{margin-top:0px !important;padding-top:0px !important;padding-bottom:0px !important;margin-bottom:0px !important;}[data-css="tve-u-195e896e497"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:29px;font-size:29px;width:29px;height:29px;padding:0px !important;border:none;border-radius:0px;background-image:none !important;background-size:auto;background-attachment:scroll,scroll,scroll;background-position:50% 50%;background-repeat:no-repeat;--tve-applied-border:none;--tve-applied-background-image:none !important;}[data-css="tve-u-195e896e497"].nitro-lazy{background-image:none !important;}:not(#tve) 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!important;}[data-css="tve-u-195e89fe3a6"]{--tve-border-width:1px;--tve-border-radius:19px;border-radius:19px;overflow:hidden;background-image:none !important;background-color:#f8f8f8 !important;padding:0px !important;--background-color:#f8f8f8 !important;border-bottom:none !important;border-top:none !important;margin:7px 5px !important;}[data-css="tve-u-195e89fe3a6"].nitro-lazy{background-image:none !important;}[data-css="tve-u-195e89fe3a8"]{background-image:none !important;margin-top:0px !important;margin-bottom:0px !important;}[data-css="tve-u-195e89fe3a8"].nitro-lazy{background-image:none !important;}:not(#tve) [data-css="tve-u-195e89fe3a9"]{font-size:20px !important;color:rgba(0,0,0,.85) !important;--tcb-applied-color:rgba(0,0,0,.85) !important;--tve-applied-color:rgba(0,0,0,.85) !important;}[data-css="tve-u-195e89fe3aa"]{padding:1px 0px 0px !important;margin-top:50px !important;}[data-css="tve-u-195e89fe3ab"]{--tve-border-width:2px;--tve-border-radius:21px;border-radius:21px;overflow:hidden;background-image:none !important;background-color:#fff !important;border:2px solid #e5e5e5 !important;--tve-applied-border:2px solid #e5e5e5 !important;}[data-css="tve-u-195e89fe3ab"].nitro-lazy{background-image:none !important;}[data-css="tve-u-195e89fe3ac"]{background-image:none !important;margin-bottom:10px !important;}[data-css="tve-u-195e89fe3ac"].nitro-lazy{background-image:none !important;}[data-css="tve-u-195e89fe3ad"]{background-image:none !important;padding:5px 30px !important;}[data-css="tve-u-195e89fe3ad"].nitro-lazy{background-image:none !important;}[data-css="tve-u-195e89fe3ae"]{width:184px;float:none;z-index:3;position:relative;--tve-alignment:center;--tve-border-radius:26px;border-radius:26px;overflow:hidden;border:none;--tve-applied-border:none;margin:0px 5px !important;}[data-css="tve-u-195e89fe3af"]{margin-top:0px;margin-left:-68px;width:139% !important;max-width:none !important;}[data-css="tve-u-195e89fe3b0"] .tcb-button-link{letter-spacing:2px;background-image:linear-gradient(var(--tcb-local-color-62516,#1372d3),var(--tcb-local-color-62516,#1372d3));background-size:auto;background-attachment:scroll;border-radius:5px;padding:18px;background-position:50% 50%;background-repeat:no-repeat;background-color:transparent !important;}[data-css="tve-u-195e89fe3b0"] .tcb-button-link span{color:#fff;--tcb-applied-color:#fff;}[data-css="tve-u-195e89fe3b0"]{float:left;z-index:3;position:relative;--tve-alignment:left;--tcb-local-color-62516:#f1a03f !important;}[data-css="tve-u-195e89fe3b1"]::after{clear:both;}[data-css="tve-u-195e89fe3b2"]{--tcb-applied-color:#f1a03f !important;color:#f1a03f !important;}[data-css="tve-u-195e89fe3ae"] .tve_image_frame{height:100%;}[data-css="tve-u-195e89fe3aa"] > .tve-cb{display:block;}[data-css="tve-u-195e8a1fdf2"]{font-size:60px;margin-left:auto;margin-right:auto;width:60px;height:60px;--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:60px;}:not(#tve) [data-css="tve-u-195e8a1fdf2"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-195e8a1fdf3"]{font-size:18px !important;}[data-css="tve-u-195e8a1fdf4"]{font-size:60px;margin-left:auto;margin-right:auto;width:60px;height:60px;--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:60px;}:not(#tve) [data-css="tve-u-195e8a1fdf4"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-195e8a1fdf5"]{--tve-border-width:0px;border:none !important;--tve-applied-border:none !important;}[data-css="tve-u-195e8a1fdf6"]{--tve-border-width:3px;--tve-border-radius:21px;border-radius:21px;overflow:hidden;border:3px solid #f1a03f !important;--tve-applied-border:3px solid #f1a03f !important;}:not(#tve) 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!important;max-width:none !important;}[data-css="tve-u-195cf9ae5af"] .tcb-button-link{letter-spacing:2px;background-image:linear-gradient(var(--tcb-local-color-62516,#1372d3),var(--tcb-local-color-62516,#1372d3));background-size:auto;background-attachment:scroll;border-radius:5px;padding:18px;background-position:50% 50%;background-repeat:no-repeat;background-color:transparent !important;}[data-css="tve-u-195cf9ae5af"] .tcb-button-link span{color:#fff;--tcb-applied-color:#fff;}[data-css="tve-u-195cf9ae5af"]{float:left;z-index:3;position:relative;--tve-alignment:left;--tcb-local-color-62516:#f1a03f !important;}[data-css="tve-u-195cf9ae5b1"]::after{clear:both;}[data-css="tve-u-195cf9ae5b2"]{--tcb-applied-color:#f1a03f !important;color:#f1a03f !important;}[data-css="tve-u-195cf9ae5ad"] .tve_image_frame{height:100%;}[data-css="tve-u-195cf9ae5a9"] > .tve-cb{display:block;}}@media (min-width: 300px){:not(#tve) [data-css="tve-u-1948bb25135"]{font-size:18px !important;}[data-css="tve-u-1948bb42b58"]{font-size:60px;margin-left:auto;margin-right:auto;width:60px;height:60px;--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:60px;}:not(#tve) [data-css="tve-u-1948bb42b58"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1948bb42b5a"]{font-size:18px !important;}[data-css="tve-u-1948bb42b5b"]{font-size:60px;margin-left:auto;margin-right:auto;width:60px;height:60px;--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:60px;}:not(#tve) [data-css="tve-u-1948bb42b5b"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-1948bb42b5c"]{--tve-border-width:0px;border:none !important;--tve-applied-border:none !important;}[data-css="tve-u-1948bb42b5d"]{--tve-border-width:3px;border:3px solid #f1a03f !important;--tve-applied-border:3px solid #f1a03f !important;}:not(#tve) [data-css="tve-u-1948bb42b5e"]{font-size:18px !important;}:not(#tve) [data-css="tve-u-1948bd5fd90"]{font-family:Arial,Helvetica,sans-serif;font-size:50px !important;color:#fff !important;}[data-css="tve-u-1948bd5fd90"]{line-height:80px !important;}[data-css="tve-u-1948bd5fd91"]{min-height:80px;}[data-css="tve-u-1948bd5fd92"]{max-width:347px;margin-left:auto !important;margin-right:auto !important;margin-top:-72px !important;}[data-css="tve-u-1948bd5fd93"] p{margin:0px !important;padding:0px !important;}[data-css="tve-u-1948bd5fd93"] h1{margin:0px !important;padding:0px !important;}[data-css="tve-u-1948bd5fd95"]{max-width:100%;background-image:none !important;margin-left:auto !important;margin-right:auto !important;margin-bottom:30px !important;}[data-css="tve-u-1948bd5fd95"].nitro-lazy{background-image:none !important;}[data-css="tve-u-1948bd5fd96"]{border-radius:0px;overflow:hidden;background-image:none !important;background-color:#fff !important;border:5px solid #101b51 !important;}[data-css="tve-u-1948bd5fd96"].nitro-lazy{background-image:none !important;}[data-css="tve-u-1948bd5fd97"]{background-image:none !important;}[data-css="tve-u-1948bd5fd97"].nitro-lazy{background-image:none !important;}[data-css="tve-u-1948bd5fd98"]{border-radius:100px;overflow:hidden;border:1px solid #000 !important;background-image:none !important;background-color:#101b51 !important;--tve-applied-border:1px solid #000 !important;--background-color:#101b51 !important;}[data-css="tve-u-1948bd5fd98"].nitro-lazy{background-image:none !important;}[data-css="tve-u-1948bd5fd99"]{max-width:100%;background-image:none !important;margin:20px auto 30px !important;}[data-css="tve-u-1948bd5fd99"].nitro-lazy{background-image:none !important;}[data-css="tve-u-1948bd5fd9a"]{padding:30px !important;margin-bottom:40px !important;margin-top:80px !important;}:not(#tve) [data-css="tve-u-1948bd6918c"]{font-size:36px !important;}[data-css="tve-u-1948bd6dcf3"]{font-weight:normal !important;}[data-css="tve-u-1948bd9378d"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948bd9378d"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1948bd9378e"]{font-size:19px !important;}[data-css="tve-u-1948bd9378e"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-1948bd9378f"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948bd9378f"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1948bd93791"] li{margin-bottom:4px !important;}[data-css="tve-u-1948bdb2bd2"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948bdb2bd2"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1948bdb2bd3"]{font-size:19px !important;}[data-css="tve-u-1948bdb2bd3"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-1948bdb2bd5"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948bdb2bd5"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-1948bdb2bd6"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948bdb2bd6"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1948bdb2bd7"] li{margin-bottom:4px !important;}:not(#tve) [data-css="tve-u-1948bdbef96"] li{margin-bottom:4px !important;}[data-css="tve-u-1948bdbef98"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948bdbef98"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1948bdbef99"]{font-size:19px !important;}[data-css="tve-u-1948bdbef99"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-1948bdbef9c"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948bdbef9c"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1948bdbef9d"]{font-size:19px !important;}[data-css="tve-u-1948bdbef9d"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-1948bdbefa0"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948bdbefa0"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1948bdbefa1"]{font-size:19px !important;}[data-css="tve-u-1948bdbefa1"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-1948bdbefa3"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948bdbefa3"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1948bdbefa4"]{font-size:19px !important;}[data-css="tve-u-1948bdbefa4"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-1948be0728d"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948be0728d"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1948be0728e"]{font-size:19px !important;}[data-css="tve-u-1948be0728e"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-1948be0728f"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948be0728f"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1948be07291"] li{margin-bottom:4px !important;}:not(#tve) [data-css="tve-u-1948eea3551"]{font-size:36px !important;}:not(#tve) [data-css="tve-u-1948ef0890e"]{font-size:20px !important;}[data-css="tve-u-1948ef08911"]{font-weight:normal !important;}:not(#tve) [data-css="tve-u-1948ef0ad09"]{font-size:20px !important;}[data-css="tve-u-1948ef0ad0b"]{font-weight:normal !important;}:not(#tve) [data-css="tve-u-1948ef1620e"]{font-size:20px !important;}[data-css="tve-u-1948f0788eb"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948f0788eb"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1948f0788ee"]{font-size:19px !important;}[data-css="tve-u-1948f0788ee"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-1948f0788ef"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948f0788ef"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-1948f0788f0"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948f0788f0"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1948f0788f1"] li{margin-bottom:4px !important;}[data-css="tve-u-1948f0788f2"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948f0788f2"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-1948f0788f1"]{margin-top:0px !important;padding-top:0px !important;padding-bottom:0px !important;margin-bottom:0px !important;}[data-css="tve-u-1948f087ff4"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948f087ff4"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-1948f08b1e4"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948f08b1e4"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-1948f1e8842"]{width:93.8%;--tve-alignment:center;float:none;margin-left:auto !important;margin-right:auto !important;}[data-css="tve-u-1948f237d4e"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948f237d4e"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1948f237d4f"]{font-size:19px !important;}[data-css="tve-u-1948f237d4f"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-1948f237d50"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1948f237d50"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1948f237d52"] li{margin-bottom:4px !important;}:not(#tve) [data-css="tve-u-1948f2976dc"] .tcb-numbered-list-index{font-weight:var(--tve-font-weight,var(--g-bold-weight,bold));color:var(--tve-color,#f1a03f);--tcb-applied-color:#f1a03f;font-size:var(--tve-font-size,18px);}[data-css="tve-u-1948f2976dc"]{--tve-font-weight:var(--g-bold-weight,bold);--tve-color:#f1a03f;--tve-applied---tve-color:#f1a03f;--tve-font-size:18px;}:not(#tve) [data-css="tve-u-1948f31d2ed"] .tcb-numbered-list-index{font-weight:var(--tve-font-weight,var(--g-bold-weight,bold));color:var(--tve-color,#319bf4);--tcb-applied-color:#319bf4;font-size:var(--tve-font-size,18px);}[data-css="tve-u-1948f31d2ed"]{--tve-font-weight:var(--g-bold-weight,bold);--tve-color:#319bf4;--tve-applied---tve-color:#319bf4;--tve-font-size:18px;}[data-css="tve-u-1948f4fd6c2"]{width:69.4%;--tve-alignment:center;float:none;display:block;margin-left:auto !important;margin-right:auto !important;}[data-css="tve-u-1948f567bf4"]{width:93.8%;--tve-alignment:center;float:none;margin-left:auto !important;margin-right:auto !important;}[data-css="tve-u-1948f616aaa"]{width:93.8%;}[data-css="tve-u-1948f7e86d1"] h3{margin:0px !important;padding:0px !important;}[data-css="tve-u-1948f7e86d1"] p{margin:0px !important;padding:0px !important;}[data-css="tve-u-1948f7e86d3"] > .tcb-flex-col > .tcb-col{justify-content:center;}[data-css="tve-u-1948f7e86d4"]{max-width:63.7992%;}[data-css="tve-u-1948f7e86d5"]{max-width:33.9994%;}[data-css="tve-u-1948f7e86d3"]{padding-top:0px !important;padding-bottom:11px !important;}[data-css="tve-u-1948f7e86d6"]{--tve-border-width:1px;background-image:none !important;background-color:#f8f8f8 !important;padding:0px !important;--background-color:#f8f8f8 !important;border-bottom:none !important;border-top:none !important;margin:7px 5px !important;}[data-css="tve-u-1948f7e86d6"].nitro-lazy{background-image:none !important;}[data-css="tve-u-1948f7e86d7"]{background-image:none !important;margin-top:0px !important;margin-bottom:0px !important;}[data-css="tve-u-1948f7e86d7"].nitro-lazy{background-image:none !important;}:not(#tve) [data-css="tve-u-1948f7e86d8"]{font-size:20px !important;color:rgba(0,0,0,.85) !important;--tcb-applied-color:rgba(0,0,0,.85) !important;--tve-applied-color:rgba(0,0,0,.85) 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[data-css="tve-u-18bb0390648"] p,:not(#tve) .thrv-content-box [data-css="tve-u-18bb0390648"] li,:not(#tve) .thrv-content-box [data-css="tve-u-18bb0390648"] blockquote,:not(#tve) .thrv-content-box [data-css="tve-u-18bb0390648"] address,:not(#tve) .thrv-content-box [data-css="tve-u-18bb0390648"] .tcb-plain-text,:not(#tve) .thrv-content-box [data-css="tve-u-18bb0390648"] label{font-size:var(--tve-font-size,16px);line-height:var(--tve-line-height,1.6em);}:not(#tve) [data-css="tve-u-18bb039064a"]{letter-spacing:0px;font-size:34px !important;line-height:1.2em !important;padding-top:0px !important;margin-top:0px !important;padding-bottom:0px !important;margin-bottom:0px !important;font-family:Arial,Helvetica,sans-serif !important;}:not(#tve) [data-css="tve-u-18bb039064c"]{letter-spacing:0px;padding-top:0px !important;margin-top:0px !important;font-size:16px !important;line-height:1.6em !important;padding-bottom:0px !important;margin-bottom:0px !important;font-family:Arial,Helvetica,sans-serif !important;font-weight:var(--g-regular-weight,normal) !important;}[data-css="tve-u-18bb039064f"]{background-color:#ebeae4 !important;--background-color:#ebeae4 !important;--tve-applied-background-color:#ebeae4 !important;}[data-css="tve-u-18bb039064d"]::after{clear:both;}[data-css="tve-u-18bb0390653"]{--tve-alignment:left;float:left;left:-17px;bottom:-17px;width:65px;z-index:2 !important;margin:0px auto !important;position:absolute !important;padding:0px !important;--tve-applied-width:65px !important;}[data-css="tve-u-18bb0390646"] > .tve-cb{justify-content:center;display:flex;flex-direction:column;}[data-css="tve-u-18bb0390651"]{width:32px;--tve-alignment:center;float:none;margin:0px auto !important;}[data-css="tve-u-18bb0390652"]{margin-top:0px;margin-left:0px;}[data-css="tve-u-18bb0390650"]{height:65px !important;--tve-applied-height:65px !important;}[data-css="tve-u-18bb0390653"] > .tve-cb{justify-content:center;display:flex;flex-direction:column;}[data-css="tve-u-18bb039065b"]{--tve-alignment:left;float:left;left:-17px;width:65px;top:-17px;z-index:2 !important;margin:0px auto !important;position:absolute !important;padding:0px !important;--tve-applied-width:65px !important;}[data-css="tve-u-18bb039065b"] > .tve-cb{justify-content:center;display:flex;flex-direction:column;}[data-css="tve-u-18bb039064e"]{--tve-alignment:left;float:left;bottom:-17px;width:65px;right:-17px;z-index:2 !important;margin:0px auto !important;position:absolute !important;padding:0px !important;--tve-applied-width:65px !important;}[data-css="tve-u-18bb039064e"] > .tve-cb{justify-content:center;display:flex;flex-direction:column;}[data-css="tve-u-18bb0390657"]{--tve-alignment:left;float:left;width:65px;top:-17px;right:-17px;z-index:2 !important;margin:0px auto !important;position:absolute !important;padding:0px !important;--tve-applied-width:65px !important;}[data-css="tve-u-18bb0390657"] > .tve-cb{justify-content:center;display:flex;flex-direction:column;}[data-css="tve-u-18bb039065c"]{height:65px !important;--tve-applied-height:65px !important;}[data-css="tve-u-18bb0390658"]{height:65px !important;--tve-applied-height:65px !important;}[data-css="tve-u-18bb0390654"]{height:65px !important;--tve-applied-height:65px !important;}[data-css="tve-u-18bb0390649"]{margin-bottom:22px !important;}[data-css="tve-u-18bb0390655"]{width:32px;--tve-alignment:center;float:none;margin:0px auto !important;}[data-css="tve-u-18bb0390656"]{margin-top:0px;margin-left:0px;}[data-css="tve-u-18bb039065d"]{width:32px;--tve-alignment:center;float:none;margin:0px auto !important;}[data-css="tve-u-18bb039065e"]{margin-top:0px;margin-left:0px;}[data-css="tve-u-18bb0390659"]{width:32px;--tve-alignment:center;float:none;margin:0px auto !important;}[data-css="tve-u-18bb039065a"]{margin-top:0px;margin-left:0px;}[data-css="tve-u-18bb03c3056"] .tcb-button-link{letter-spacing:2px;background-image:linear-gradient(var(--tcb-local-color-62516,#1372d3),var(--tcb-local-color-62516,#1372d3));background-size:auto;background-attachment:scroll;border-radius:5px;padding:18px;background-position:50% 50%;background-repeat:no-repeat;background-color:transparent !important;}[data-css="tve-u-18bb03c3056"] .tcb-button-link span{color:#fff;--tcb-applied-color:#fff;}[data-css="tve-u-18bb03c3056"]{--tcb-local-color-62516:var(--tcb-skin-color-0) !important;}:not(#tve) [data-css="tve-u-18bb03c3056"]:hover .tcb-button-link{background-image:linear-gradient(#875c29,#875c29) !important;background-size:auto !important;background-position:50% 50% !important;background-attachment:scroll !important;background-repeat:no-repeat !important;--background-image:linear-gradient(#875c29,#875c29) !important;--background-size:auto !important;--background-position:50% 50% !important;--background-attachment:scroll !important;--background-repeat:no-repeat !important;}[data-css="tve-u-18bb03c8800"]{--tcb-local-color-icon:#fff;--tcb-local-color-var:#fff;--tve-icon-size:16px;}[data-css="tve-u-18c701d69d1"]{background-image:none !important;}[data-css="tve-u-18c701d69d1"].nitro-lazy{background-image:none !important;}[data-css="tve-u-18c701d69d2"]{padding-left:30px !important;padding-right:30px !important;}[data-css="tve-u-18c701d69d3"]{background-image:none !important;}[data-css="tve-u-18c701d69d3"].nitro-lazy{background-image:none !important;}[data-css="tve-u-18c701d69d4"]{max-width:75%;}[data-css="tve-u-18c701d69d5"]{max-width:25%;}[data-css="tve-u-18c701d69d6"] + div{clear:none;}[data-css="tve-u-18c701d69d6"]{width:200px;margin-left:auto !important;margin-right:auto !important;margin-bottom:0px !important;}[data-css="tve-u-18c701d69d7"] p{margin:0px !important;padding:0px !important;}[data-css="tve-u-18c701d69d7"] h1{margin:0px !important;padding:0px !important;}[data-css="tve-u-18c701d69d8"]{border-radius:0px;overflow:hidden;background-image:none !important;background-color:#2374c7 !important;}[data-css="tve-u-18c701d69d8"].nitro-lazy{background-image:none !important;}[data-css="tve-u-18c701d69d9"]{max-width:100%;background-image:none !important;margin-left:auto !important;margin-right:auto !important;margin-bottom:30px !important;}[data-css="tve-u-18c701d69d9"].nitro-lazy{background-image:none !important;}[data-css="tve-u-18c701d69da"]{max-width:100%;background-image:none !important;margin:20px auto 30px !important;}[data-css="tve-u-18c701d69da"].nitro-lazy{background-image:none !important;}:not(#tve) [data-css="tve-u-18c701d69dc"]{font-size:22px !important;color:#fff !important;}[data-css="tve-u-18c701d69dd"]{padding:0px !important;margin-bottom:20px !important;margin-top:20px !important;}[data-css="tve-u-18c701d69de"]{max-width:100%;background-image:none !important;margin:20px auto 0px 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!important;}[data-css="tve-u-193280e32ea"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-193280e32ea"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-193280e32eb"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-193280e32eb"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-193280e32ec"] li{margin-bottom:4px !important;}[data-css="tve-u-19328103e1c"]{width:68.4%;--tve-alignment:center;float:none;margin-left:auto !important;margin-right:auto !important;}[data-css="tve-u-19328114837"]{width:68.4%;--tve-alignment:center;float:none;margin-left:auto !important;margin-right:auto !important;}[data-css="tve-u-19328127fe6"]{width:64.8%;--tve-alignment:center;float:none;margin-left:auto !important;margin-right:auto 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!important;}[data-css="tve-u-1932817df3a"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1932817df3a"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1932817df3b"]{font-size:19px !important;}[data-css="tve-u-1932817df3b"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-1932817df3c"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1932817df3c"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-1932817df3d"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1932817df3d"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1932817df3e"] li{margin-bottom:4px !important;}[data-css="tve-u-193281997f9"]{width:79%;--tve-alignment:center;float:none;margin-left:auto !important;margin-right:auto !important;}[data-css="tve-u-193281b966e"]{width:68.4%;--tve-alignment:center;float:none;margin-left:auto !important;margin-right:auto !important;}:not(#tve) [data-css="tve-u-193281c8654"]{font-size:18px !important;}:not(#tve) [data-css="tve-u-193281de8fd"] li{font-size:var(--tve-font-size,19px) !important;}[data-css="tve-u-193281de8fd"]{--tve-font-size:19px;}:not(#tve) [data-css="tve-u-193281e09e8"] .tcb-numbered-list-index{color:var(--tve-color,#0061af);--tcb-applied-color:#0061af;font-weight:var(--tve-font-weight,var(--g-bold-weight,bold));}[data-css="tve-u-193281e09e8"]{--tve-color:#0061af;--tve-applied---tve-color:#0061af;--tve-font-weight:var(--g-bold-weight,bold);}[data-css="tve-u-193281df50d"]{line-height:1.75em !important;}[data-css="tve-u-1932821a0b2"]{width:75.5%;--tve-alignment:center;float:none;margin-left:auto !important;margin-right:auto !important;}[data-css="tve-u-1932822cd87"]{border-radius:0px;overflow:hidden;background-image:none !important;background-color:#fff !important;border:5px solid #101b51 !important;--background-color:#fff !important;--tve-applied-background-color:#fff !important;}[data-css="tve-u-1932822cd87"].nitro-lazy{background-image:none !important;}[data-css="tve-u-1932823425a"]{border-radius:100px;overflow:hidden;border:none;background-image:none !important;background-color:#101b51 !important;--background-color:#101b51 !important;}[data-css="tve-u-1932823425a"].nitro-lazy{background-image:none !important;}:not(#tve) [data-css="tve-u-193282410c1"]{font-size:26px !important;}[data-css="tve-u-193282549be"]{width:88.6%;--tve-alignment:center;float:none;margin-left:auto !important;margin-right:auto !important;}[data-css="tve-u-193282618ae"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-193282618ae"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-193282618af"]{font-size:19px !important;}[data-css="tve-u-193282618af"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-193282618b0"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-193282618b0"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-193282618b2"] li{margin-bottom:4px !important;}[data-css="tve-u-193282b9d4e"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-193282b9d4e"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-193282b9d50"]{font-size:19px !important;}[data-css="tve-u-193282b9d50"]{line-height:1.75em !important;padding-top:0px 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[data-css="tve-u-19328459b0f"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-19328459b10"]{font-size:19px !important;}[data-css="tve-u-19328459b10"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-19328459b11"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-19328459b11"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-19328459b12"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-19328459b12"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-19328459b13"] li{margin-bottom:4px !important;}[data-css="tve-u-193284785de"]{width:65.5%;--tve-alignment:center;float:none;margin-left:auto !important;margin-right:auto 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[data-css="tve-u-193285441ef"] li{margin-bottom:4px !important;}[data-css="tve-u-193285441f5"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-193285441f5"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-193285441f7"]{font-size:19px !important;}[data-css="tve-u-193285441f7"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-193285601f4"]{width:84%;--tve-alignment:center;float:none;margin-left:auto !important;margin-right:auto !important;}:not(#tve) [data-css="tve-u-19328572748"] li{font-size:var(--tve-font-size,19px) !important;}[data-css="tve-u-19328572748"]{--tve-font-size:19px;}:not(#tve) [data-css="tve-u-19328572817"] 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[data-css="tve-u-193285a4f97"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-193285a4f98"] li{margin-bottom:4px !important;}[data-css="tve-u-193285afd99"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-193285afd99"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-193285b2e3e"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-193285b2e3e"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-193285bc24e"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-193285bc24e"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-193285bc24f"]{font-size:19px 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[data-css="tve-u-193285fd2ec"]{font-size:19px !important;}[data-css="tve-u-193285fd2ec"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-193285fd2ed"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-193285fd2ed"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-193285fd2ee"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-193285fd2ee"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-193285fd2ef"] li{margin-bottom:4px !important;}[data-css="tve-u-1932860dab3"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1932860dab3"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1932860dab4"]{font-size:19px !important;}[data-css="tve-u-1932860dab4"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-1932860dab5"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1932860dab5"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-1932860dab6"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1932860dab6"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-1932860dab8"] li{margin-bottom:4px !important;}[data-css="tve-u-19328618dfa"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-19328618dfa"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-1932861ac44"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-1932861ac44"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}[data-css="tve-u-19328624d95"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-19328624d95"] > :first-child{color:#f1a03f;--tve-applied-color:#f1a03f;}:not(#tve) [data-css="tve-u-19328624d96"]{font-size:19px !important;}[data-css="tve-u-19328624d96"]{line-height:1.75em !important;padding-top:0px !important;margin-top:0px !important;}[data-css="tve-u-19328624d97"]{--tcb-local-color-icon:#f1a03f;--tcb-local-color-var:#f1a03f;--tve-icon-size:24px;font-size:24px;width:24px;height:24px;}:not(#tve) [data-css="tve-u-19328624d97"] > 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