One of the biggest challenges you face in growing your cannabis business is navigating through the misconceptions of advertising restrictions from the most popular digital platforms.
Advertising digitally is the most effective way to promote your cannabis business because people are already searching for cannabis online.… Read More
In this post, I am sharing targeting strategies and ad types you can implement NOW for your real estate Facebook ad campaigns. What is important to remember before we get going into the best content is that Facebook marketing for real estate is dependent on paid ad strategies – without ads, your organic non-paid posts will get you nowhere (page posts without ads reach at best 1% of your fans).… Read More
Have you checked your Yelp reviews lately? Have you received a less than favorable review from a customer? Have you fired any employees (hurry and check your reviews)? Wish you could get rid of that negative Yelp review? If yes, then read on.… Read More
The goal of this post is to provide you with unbiased objective insights into Yelp’s advertising platform before you commit advertising dollars to it. My perspective is that of an agency that has worked with hundreds of businesses nationwide in deciding where best to allocate digital advertising spend that will provide the most profitable return.… Read More
With all the privacy concerns enveloping Facebook recently, they have announced that starting in July many targeting categories will no longer be available to use for advertisers after October of 2018. We are referring to the categories that show up when you browse the Detailed Targeting section when defining your targeting audience (Demographics, Interests and Behaviors).… Read More
