There’s no questioning that good press coverage of your business can do a lot for getting your brand into the media and in front of potential customers. But what if you don’t have a large media budget and can’t afford to hire a PR professional?… Read More
In this post, I will outline how you can leverage Facebook ads to target all levels of the real estate sales funnel to produce more buyer and seller leads (read our related post, Facebook Ads For Real Estate Agents: 10 killer ad strategies).… Read More
Not many years ago, photographers could count on word-of-mouth to get a steady stream of clients. More recently, however, the growth of professionals in this field have made it more difficult for photographers to differentiate and stand out, and the pursuit of new business is grueling.… Read More
The numbers are staggering – billions of people log onto Facebook daily, and Google sees more than 3.5 billion searches per day!
No other online platforms see anywhere near these kinds of numbers. The sheer volume is partly what makes each platform so valuable to you as an advertiser – your customers are on both of these platforms.… Read More
This question is one I get often.
Consider a couple noteworthy facts about Facebook advertising:
- The largest media buyer in the world, which spends $76 billion on advertising (yes, that was with a B), spends the third largest amount of its clients’ budgets with Facebook (Google was the #1 channel)
- Facebook is the number one social platform with a billion daily active users
- Facebook produces upwards of 30% growth in conversions in other channels