As a full service digital marketing agency, one of our services includes designing websites for clients. However, we view web design as a business tactic with the goal of generating revenue. Our business foundation is increasing our client’s value, and that can only be generated through financial growth.… Read More
Following the lead of employers, some lenders are more often looking into an applicant’s social media presence (Facebook, Twitter, Yelp and others) to learn more about their businesses. Checking profiles and customer review sites has become especially important for alternative lending institutions which tend to deal with higher-risk loans, typically small businesses and start-ups with little or no credit history.… Read More
Recently I tweeted a case study from Search Engine Watch about this. In their article, they write about their experience producing a large piece of content to promote their company.
The case study is well documented and they show numerically the impact this project had on their web traffic.… Read More
Purchasing or getting purchased? Changing domains is not a decision to take lightly.
Whether you’re a small business, or a CEO of a large company, at some point you might be faced with the decision of what to do with “the other website” once a business is acquired or has been sold.… Read More
Hiring a web developer is the equivalent of hiring a contractor to build a home. Would you hire a contractor before knowing what type of home you want, what’s your budget, what will the building look like, who will live in it, what will be used for?… Read More