One of the biggest challenges you face in growing your cannabis business is navigating through the misconceptions of advertising restrictions from the most popular digital platforms.
Advertising digitally is the most effective way to promote your cannabis business because people are already searching for cannabis online.… Read More
How Does Engagement on Facebook Work and Does It Really Matter?
“We need more engagement.” one of our clients said. “Engagement” was what a term he had heard through the grapevine and immediately gravitated to it. “But our metrics are looking great on Facebook,” we said, “We have great CPC (cost per website click), great CTR (click-through-rate), and good metrics on the Website (time on site, site conversion, good new visitor to visitor ratio).… Read More
What Is Content and Why Is Content Important?
If you care about your business’ longevity and its ability to acquire customers content is vital to your online marketing efforts. Entire companies have been turned around financially just because they began producing content on an ongoing basis and put it online.… Read More
Internal Link Building Commonly Overlooked, But Effective
If you’ve read much about SEO, you know that backlinks from other sites pointing to your site are one of the biggest contributors to ranking your site organically in the search engines.
… Read MoreWhy Content Marketing SEO Is The 1 – 2 Punch
Customers are searching for answers to their questions, for information, for education and if you’re not producing content that answers those queries and searches you will lose out.
… Read MoreWithout content you have nothing to say. People that have nothing to say have no influence.