Ask any random person what Pinterest is, and they’ll probably start talking about how they use it to discover creative ideas and showcase their interests.

But marketers know that Pinterest can be so much more than that. The booming social network boasts 100 million monthly active users per month, and if you use it correctly, you can:

• Drive more traffic to your website
• Strengthen your brand
• Build an engaged email list

If you’re not quite convinced, check out this case study about how Murals Wallpaper used Pinterest to bring in 77% new site traffic or this story of how Bob Vila increased referral traffic to their site by 33% using Pinterest.… Read More