There’s no denying, traditional marketing spend has taken a dive as more spending has pulled out of print, TV, and radio and gone into digital online tactics. While spending on traditional advertising is forecasted to continue its decline, spend on digital marketing tactics is forecasted to grow 14%.… Read More
Increasingly, more people than ever are interacting with their phones while watching TV. The increase in usage while watching TV is clear when looking at the data. Smartphones are the dominant device in cell phone usage versus feature phones. A Pew Research study came out with fascinating statistics on exactly how people are using their phones while watching TV, and demographics of those people.… Read More
Guest posting has become all the rage in the blogosphere. When you’re lookig for quality backlinks and brand exposure, there’s no better way to get it — and without earning Google’s ire.
Guest Posting: Definition and Relevance to Rank
Guest posting is the practice of allowing an author from another website or blog publish content to your blog.… Read More
As a business owner, it’s hard to keep your focus on your customers and not your competitors when your competitors are nipping at your heels online and offline. Any good business strategy online or offline, however, begins with understanding your customers’ needs and compelling them to take action (e.g.… Read More