What every small business ought to know about media buyers avatar
What every small business ought to know about media buyers

Small-Business-Advertising-Media-BuyerAs a small or medium-sized business, you are approached often with people wanting to sell you traditional advertising, everything from the Yellow Pages, newspapers and magazines, to radio and cable TV. And most likely you’ve been approached by media buyers too that claim to plan, implement, and purchase advertising flawlessly and at no cost to you other than the expense of paying the advertiser for the space.… Read More

Segment your ppc ads for higher revenue avatar
Segment your ppc ads for higher revenue

Correctly segmenting your pay-per-click (ppc) ads, whether it’s through keywords or the content network, can lead to higher click through rates (CTR), higher revenue, and higher ROI.

Split testing ads is an essential tactic in improving your ads performance in Google Adwords.… Read More