Not many years ago, photographers could count on word-of-mouth to get a steady stream of clients. More recently, however, the growth of professionals in this field have made it more difficult for photographers to differentiate and stand out, and the pursuit of new business is grueling.… Read More
The numbers are staggering – billions of people log onto Facebook daily, and Google sees more than 3.5 billion searches per day!
No other online platforms see anywhere near these kinds of numbers. The sheer volume is partly what makes each platform so valuable to you as an advertiser – your customers are on both of these platforms.… Read More
Whether your restaurant is high-end, fast casual, a healthy eatery, a gastropub, or fast food, your restaurant’s specific target audience is on Facebook multiple times per day every day of the week.
If you’re not utilizing Facebook ads to reach your customers, you are missing out on one of the most effective advertising channels to reach them.… Read More
Little Known Ways To Gain More Real Estate Clients With Facebook Marketing
While I’m a digital marketer, not a real estate agent, I have bought and sold homes, and I’ve worked with dozens of real estate agents helping them with their digital marketing and so I know how many market their services: referrals, word of mouth, glossy postcards and flyers blanketing target neighborhoods, even grocery separators used to separate your food from the person in front of you in the check-out line, and many other grassroots local guerrilla marketing tactics.… Read More
There’s no questioning that good press coverage of your business can do a lot for getting your brand into the media and in front of potential customers. But what if you don’t have a large media budget and can’t afford to hire a PR professional?… Read More