Hiring a web developer is the equivalent of hiring a contractor to build a home. Would you hire a contractor before knowing what type of home you want, what’s your budget, what will the building look like, who will live in it, what will be used for?… Read More
This week’s ad review is about ads that are trying too hard to sell you on something….anything…. So, the question is, are 2 offers on an ad better than 1? Or are 5 even better? Here is an example. This is the ad of Carmel Plaza Dental in Carmel Mountain.… Read More
Small business owners often wonder if coupons work and many times business owners get frustrated when they feel they have to offer coupons in order for a person to try their product or service. “Why?” They ask. “Why do I have to discount my products, it’s already tough enough”, they often complain.… Read More
So, I was browsing on Facebook a few days ago, checking out my friends status, birthdays, etc, when an ad called my attention. It was a book about children’s education, The Missing Alphabet: A Parents’ Guide to Developing Creative Thinking in Kids.… Read More
If you are serious about your website and want real financial return from it, then here are some basic things you must know and do before hiring a web developer and spending thousands of dollars on a website.
- Understand your website is a marketing tactic.